PricePulse
Automated competitor price tracking that adjusts your e-commerce prices in real-time - never lose a sale to being $2 more expensive
The Problem
E-commerce sellers with 50-5000 SKUs lose 15-30% of potential sales because competitors undercut them by small margins, but manually checking competitor prices daily across multiple sites is impossible. They either overprice and lose sales, or underprice and lose profit margins. Amazon sellers get suspended for not being competitive. Manual repricing takes hours and is always outdated.
The Solution
Automated competitor monitoring that scrapes rival stores hourly, tracks price and stock changes, sends instant alerts when competitors adjust prices, and automatically reprices your products based on customizable rules (e.g., 'stay 5% below competitor A', 'match lowest price but maintain 30% margin', 'increase price if competitor is out of stock').
MVP Features
Add competitor URLs for specific products to track
Automated price scraping every 6 hours
Price history graphs showing your price vs competitor prices over time
Stock availability tracking (in stock/out of stock detection)
Shopify store integration for automatic price updates
Rule-based pricing engine (match lowest, stay X% below, maintain minimum margin)
Email/Slack alerts when competitor prices drop significantly
Manual price override option
CSV bulk upload for adding multiple product-competitor pairs
Simple dashboard showing all tracked products and current competitive position
Profit margin calculator to preview rule impact
Monetization
Tiered SaaS: $49/month for up to 100 products tracked, $149/month for 101-500 products, $349/month for 501-2000 products, $749/month for 2000-10000 products. Additional revenue from premium features: historical price analytics ($29/month add-on), Amazon integration ($49/month add-on), API access for enterprise ($199/month). Target 200 customers in Year 1 at $149 average = $358K ARR.